Blog

Remarketing is a powerful form of Facebook targeting. If you’ve run ads on Facebook before, you know you can target by: age gender interests topics demographics geographic locations and much [...]

We’ve talked in the past about using call tracking  to tell if your Google Adwords Marketing or other online ads are converting well, but have you overlooked tracking your ads offline? This could [...]

Pinterest Is A Visual Network People (mostly women) come to Pinterest for eye-candy. The most popular topics being: food home decor beauty (new hairstyles) fitness fashion weddings children’s [...]

More Accountability We’ve talked in the past about tracking conversions on your website, but that doesn’t really cover tracking a customer who calls you from a phone. This is super important; [...]

By looking at which times of the day your conversions receive the most ROI, you can eliminate the hours that don’t convert well. Start by going to the campaign that you want to improve. Don’t go [...]

Simply put, copywriting is when you write words to sell something. In the business, we just refer to it as writing “copy” though. When you read a billboard, the words on it are “copy”. When you [...]

Last week in our website design series we covered credibility that you gain through professional design, as well as the need for mobile friendliness. This week we’ll take a look at [...]

Last week we spoke about bounce rates and traffic in the context of a good web design. Here’s part 2 of that series. Credibility Nick Eubanks makes the point that “design has become a [...]

Why bother having a stunning website design? I’m exhausted from hearing different shallow excuses from webmasters as to why you should redesign your website. Don’t get me wrong here, a [...]

Email seems like an “old” kind of technology. I think back to the days of endless Viagra ads flooding your inbox (thank goodness for the spam filters we have today). If you’re not using email [...]